GoTron Unit Content Specifications

All content must meet the following requirements:

• Content should be created in Standard Definition format. In other words: 720×480 (4:3 aspect ratio.)
  
• DVDs must be able to play in a standard DVD player
  
• Power Point content should be created on a 4:3 layout.
  
• A minimum of 42 point font is recommended in all design work. Artwork must be saved using RGB (red, green & blue) color space, and need to have a resolution of 300 dpi.
  
• Importable static file formats include: BMP and JPG

• 1024×768
  
• 1152×864
  
• 1280×960

• Backgrounds – Vivid, high-quality logos, images and text should appear in front of a contrasting background.
  
• Logos – Predominately white backgrounds should be avoided, as they tend to be so bright as to wash out the accompanying logos/images/message.
  
• Length – The optimal length of time for content is 10–15 seconds. This allows for the message to be conveyed effectively to the greatest number of spectators before their attention is focused elsewhere, or as in many sports applications, before play is resumed and movement is no longer allowed on the displays.
  
• Transitions – All content should loop, or transition smoothly in time, from the end back to the beginning of the message in case it is run multiple times consecutively.
  
• Text – Text messages should be concise, appear in bold, highly legible fonts and move into and out of the viewing area in a quick, attention-grabbing fashion. Min size 42
  
• Layers – Wide (horizontally designed) logos are more effective than tall (vertically designed) logos.
  
• Layers – The use of multiple overlapping layers and 3-dimensional logos or text add depth and interest to content.